ROAR is another one of the best AR apps also targeted to business owners. It’s particularly handy for driving “field sales” – in other words, pop-up shops, farmers markets, event sales, and other temporary physical retail ventures. These assets are then primed for your own AR experience, whether that’s in your mobile app, on your website, at in-person activations, or via some other channel. The difference here is that Augment is aimed at ecommerce store owners, who can use the app to create augmented images of their products. Augmentīack in the home goods world, yet another top AR app is Augment. Pro tip: You can also use Google Lens from within the Google Photos apps (a hack for iOS users!) and from Google Assistant. This is just one reason why it’s important to consider a visual search strategy as part of your SEO approach. Oh, and it’ll tell you where to buy the object (if it’s a product for sale online). Google Lens will identify the object, tell you what the text says, and even store important numbers. Instead of typing in a text-based query, open the app and aim it at what you want to learn more about. One of the AR apps for Android only, Google Lens enhances the search experience. Add graphics and animated elements to product photos to give them extra flair for a social audience. If you’re looking to add more personality to your social media content, give GIPHY World a try. This app combines animated GIFs and AR, turning photos and videos into canvasses for 3D graphics (a lot like Snapchat does). If the real world were like GIPHY World, it’d be a lot more colorful and imaginative. But YouCam does, allowing shoppers to test makeup from tons of major brands with AR technology. Here, we move away from interior design and toward the artistry of cosmetics.īuying makeup is typically a leap of faith – you might get to try on samples at the makeup counter, but fluorescent lighting plays tricks on the eyes and doesn’t account for typical selfie lighting conditions. Next on the list of augmented reality apps (Android and iOS for this one, too) is YouCam Makeup. Easy drag-and-drop functionality and the option to see different colors almost takes the fun out of the IKEA experience. This app looks at the bigger picture, taking into account your home’s entire floor plan to see which items will fit best where. The Swedish furniture retailer gives shoppers a chance to put their products in their homes – no assembly required. IKEA Place is another of the AR apps for iPhone and Android that’s also focused on home decor. Consumers can literally shop for a new couch from their couch. It even goes as far as showing what the product will look like in different lighting. The “View in My Room” feature uses AR technology to place products into a photo of the user’s home – using 3D technology, so the resulting image is lifelike. Primarily a home improvement app, Houzz has ecommerce functionality, allowing users to browse and buy products in-app. HouzzĪ great platform for home goods and furniture sellers, Houzz is one of the top AR apps for planning interior layouts and design. 10 Best Augmented Reality Apps in 2021 1. Let’s take a look at 10 of the best augmented reality apps, based on a five-star rating system from consumers. That’s why some brands are incorporating the technology into their strategies. Compare that to an ARexperience – one where you can see how a hat looks on your head or how a table fits in your kitchen. Occasionally, there’s a video or 360-degree image, but that’s not commonplace. Think about it this way: Shopping online is limited to product photos. But it’s also helpful in the shopping experience. This gives the user the appearance that the virtual object is co-existing with them in the physical world.ĪR is often used in gaming, bringing a more realistic experience to gamers and engaging more senses. Hire yourself and start calling the shots.Īugmented reality is a technology that virtually places a 3D visual into a “real-world” experience.
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